|
Articles
Into Money Home | Article
Marketing and SEO | Search Engine Optimization
Article Marketing And SEO
What do article marketing and SEO have in common? Well, they are both designed to get your web site to a higher position in the search engines. Preferably the top ten results for your keyword. Now, some top ten results are harder to get to than others. And sometimes it is better to get 10 top ten results for similar or related keywords than try to break into a top ten spot where the other top ten have been there for a long time and do everything right.
But think about this. All you need to do to get into the top ten is to do everything that they do, and just a little more. Think about this. The search engines use a formula, one that continually readjusts where web sites should rank. And it never locks one site into a top ten spot and guarantees it forever, right? So if your web site matches the formula better than theirs, you win, right?
Sure, why not? Now longevity is most probably one of the variables in the formula. So since your site is newer, you may have to do a lot of other things a little bit better than the other web sites so that your site will have a higher overall score. But why not? Buy a good tool to figure out what they are doing, and just do it better.
And that is where article marketing can come in. When you write articles and submit them to the right directories, you can get many fresh links coming in to your web site and this can bounce you up in the formula. And perhaps some of the longer-loved sites have gotten comfortable in #1 and have forgotten that they have to continually build links.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'
Download it free here: Secrets of Article Promotion
Do you want to learn how to build a big online subscriber list fast? Click here: Secrets of List Building
Sean Mize is a full time internet marketer who has written over 9034 articles in print and 14 published ebooks.
Importance Of Article Marketing On SEO
Trying to gain high quality backlinks to a website is one of the most essential aspects of successful search engine optimization. There are many factors to take into consideration when optimizing a website with the hope of achieving high rankings. These factors include and are not limited to aspects like different link building methods such as directory submissions,article writing, meta tag and on site optimisation as well as link exchanges. All of the above mentioned factors are crucial for you to have success in helping your website get the ranking it deserves.However, I would like to briefly talk about the importance of article search engine optimisation.
Not only is article SEO important for gaining high quality backlinks to a website, but it is also a very common method used by internet affiliate marketers today who wish to get maximum exposure for their affiliate websites with the hope of making a large amount of sales. By writing articles with rich content related to your website along with a link back to your website, not only will you get good traffic from article directories but you will also get those quality backlinks.
Apart from writing a content rich article it is also important for you to make the title of your article the same as one of the most searched terms or phrases in your niche.Just make sure it does not have too much competition otherwise you might not get much traffic. This will help you whether you are doing article marketing or just want people to read your article.
Another important aspect is to make sure that when submitting to a variety of article directories you should vary your content and titles otherwise search engines like Google and yahoo will penalize you for duplicate content. This will result in a reduction in the number of backlinks you will hope to receive.
There are many article directories out there and it can be a very time consuming process trying to submit them manually to each directory. I currently make use of instant article submitter which gives you semi automatic submissions to hundreds of article directories with minimal effort.
If you would like to read more about this product as well as the top 5 SEO link building tools
please visit the website below.
Instant Article Submitter
The Importance Of Article Marketing In SEO
Article marketing is an important component of external SEO, or search engine optimization. Irrespective of how much internal SEO is carried out on a web page, article marketing can make a massive difference, not only to the traffic to your site, but also your link density and search engine listing.
The term 'web page' is used deliberately, since most search engines list individual pages and the Google PageRank applies to web pages rather than domains, or complete 'web sites'. Each page has to be optimized separately, and you can use article marketing to achieve that.
This is done by means of your 'resource box' that some people called your 'bio'. Most article directories allow you to say a little about yourself and provide one or two URLs. This separate area can come in three different forms: either a separate resource box, that is generally included at the bottom of the article, a separate paragraph that you are allowed to add to the bottom of the article, or an author's 'bio' that can be read if the reader clicks on your name that is an active link to the bio.
If none of these are allowed, then you are advised to give the directory a miss, since the whole purpose of article marketing has nothing to do with giving away free information, but with trying to persuade readers to click on your links and visit your site, and also have your link visible on the directory to provide you with a link back to your website, and so add to your page rank votes. The higher your page rank, the more relevant the search engines will calculate your page to be.
Even the third type of link mentioned above is not really acceptable to most article marketers, since the best place for a link is at the end of the article when the reader is still in a state of anticipation of more information. For this to occur your article has to provide good information about the subject but not so much that the reader requires no further information and has therefore no need to click to visit your website for more.
The wording of your resource box is also very important and there are a number of possibilities according to the type of article and the purpose of your website. You can simply state that 'More information on - - - - - can be found at xxxxx.com'. On the other hand, it is often better to say a bit more such as 'Peter has a vast knowledge of this subject and uses it to get quick listing on Google and Yahoo. Find our how he does it on yyyyy.com'.
Use your imagination and you can increase the return of each of your articles in terms of clicks straight to your site or, if your article is good enough, the reader might even want to copy it as content on their own website, and this provides you with more back links. If you combine this with good on-site SEO and other methods of off-site search engine optimization, then article marketing can be a very powerful tool that can be used not only to attract direct clicks to your site but also to create valuable links back to selected pages on your website. Peter is a freelance writer who uses article marketing and other SEO techniques to get very rapid listings and high placements in a very short time. Find out how he does it on Improved Search Engine Rank where he offers to show you in simple steps exactly what he did with one of his sites.
Article Marketing My Private SEO Experiment
In this article I would like to go over some interesting
things that I discovered from search engine optimization
using article marketing.
For the purpose of this experiment I set up two web sites.
One is a blog and another a lead capture page with a blog
as well in a directory on the domain.
Now what has really been interesting is the following. The
first few months my sites had virtually no rankings on
Google. After about five months I started to notice search
engine traffic from Google. A few months later there was a
lot more traffic.
Analyzing the links pointing towards my web site I
discovered the following. I had a lot of links pointing
from the major article directories that have a very good
page rank. Also as more web sites published my articles I
got a lot of one way links to my web site.
Basically my web sites were beginning to rank well because
of all the links that I was getting. Before I was doing
article marketing I was submitting to directories. This can
be very costly, but is a very quick way to get links. You
just need to be sure that you only submit to a few
directories a month because if you submit to many
directories at once Google may discount the links.
I also use to do reciprocal linking. This use to work
before. Unfortunately with the changes in the Google
algorithm this is no longer effective because Google is
trying to combat spam.
The valuable lesson that I learnt from article marketing is
that you only need to write a lot of articles and submit
them to the major article directories to get good search
engine rankings.
Are you really interested in driving massive traffic to your website?
Here's the answer:
Secrets Of Article Marketing - Download your free ebook now. Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
Article Marketing Its Impact On SEO
Article marketing is a marketing tool that involves writing a diminutive and not a lengthy article that is consonance with the business and its aim to promote and advertise a product or the business itself. When these article materials have been finished, the business then makes sure that these get promulgated to the consuming public by making sure that every person on the net gets to receive it. The article material in essence is functional to the business because every article allows the promotions to happen thru the use of resource box or the glory of the by-line that is appropriated to the article writer -usually, of course, a company representative.
Article marketing as a marketing tool has been in such a long use by the marketers, professionals and neophytes. It has been in used for not only for the online process but more significantly on the manual one. With the online, it has become a little intricate because you will need to make sure that it abides by certain guidelines and rules set forth by the search engines. You need to make sure that every article that you publish and distribute on the net is something that is optimally made, thus the term article marketing impacting the search engine optimization. You need to make sure that each article that you have getting the kind of amount of rank that it can get from the search engines. And usually, these are anchored under two circumstances:
a. the level of concentration and relevance of the content under a given circumstantial search
b. the presence of the number of inbound links that the article has made
Generally of search engines view the presence of inbound links on a site or an article as an indication that the article is gaining wide and huge popularity from the consuming market. It gives a sense of confidence to other websites which sees the potential of these articles to goad and motivate potential clients to come in.
In essence, article marketing is something that is cost effectively helping any business from getting an immense amount of mileage and popularity. As such, it gives more push and drive to your search engine ranking, thus more and more potential benefits to obtain.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, 'Your Article Writing and Promotion Guide'
Download it free here: Secrets of Article Writing
Do you want to learn how to build a big online subscriber list fast? Click here: Secrets of List Building Sean Mize is a full time internet marketer who has written over 9034 articles in print and 14 published ebooks.
SEO Bum Marketing And Article Directories
Bum marketing is a way of using articles, either your own or those you have purchased, as platforms into which you will embed affiliate links. The best article sites to submit articles on to use for this purpose are Ezinearticles.com, Goarticles.com and Searchwarp.com, which are all include massive article directory sites and are at the top of the Google search engine rankings.
One of the goals of doing this is to get your affiliate links on Google's first page. This is done by choosing keywords that are not popular so that you do not attract window shoppers and untargeted traffic. These do not have to be great articles. They just have to be accurate and have the right search engine tools.
These ezine and article directories also prefer submitted articles that are more specialized than usual. For instance an article entitled "How to teach your budgie to talk" would probably have more sales than one entitled "Caring for a budget." This is because there is too much competition for general words like budgie and care So before you submit an article take the time to find that "niche that will make you rich!"
One of the most popular places to submit SEO articles is GoArticles. This site is perfect for a new person to Internet marketing that does not have a website because GoArticles allows you to link directly to the merchant website and make your commission that way.
Yet another lucrative place to submit your SEO material is EzineArticles. This is a very popular and powerful site. EzineArticles will get you listed on the first page of search engines with up to 10,000 competing results. The drawbacks are you need to write a half decent article as a real person reviews them before they published.
Anthony Gregory is a SEO and Website Marketer. He can be contacted at: Sales Brilliantseo.com Car Insurance Bathlifts Book Printing
Thanks
for visiting us at Articles Into Money! |